Saturday, May 28, 2011

OPI Nice Stems! Press Release


Summer Pinks in Bloom!

Nice Stems! by OPI Revamps Nails with Vibrant Pink Hues for Summer 2011

Stop and see the flowers with summer’s Nice Stems! by OPI, a limited edition collection featuring four new nail lacquers in stunning shades of pink. With whimsical names based on their floral inspirations, these vibrant, flirty colors range from pale, frosty pink to rich fuchsia. Nice Stems! offers fingers and toes a perfectly pink shade for all of summer’s looks.

“These vibrant, feminine hues complement 60’s ladylike fashions, 70’s glam looks, and bold color-blocking, which are the season’s staples,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “The Nice Stems! collection also offers an interesting contrast and feminine accent to the punk and biker looks on the runways.”

Nice Stems! by OPI shades include:

Play the Peonies We’d put our money on this lovely soft-pink.

Come to Poppy Surrender to shine with this shimmering coral-pink.

Be a Dahlia Won’t You? Give the gift of fabulous fuchsia—to yourself!

I Lily Love You Fall head over heels with this light pink sparkle.

“Using different micas and glitters can give lacquer a 3-dimensional look,” adds Weiss-Fischmann. “I Lily Love You is a glitter coat that can be layered over any of the other three shades to add a bright sparkle; or, it can be worn on its own for a subtle tint of pink with strands of glitter.”

The Nice Stems! Nail Lacquers by OPI contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide™ Brush for the ultimate in application.

This limited edition Nice Stems! collection will be available beginning June 2011 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $8.50 ($10.95 CAN) suggested retail for each Nail Lacquer.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

3 comments:

  1. I can't wait for this collection(: I don't have ANY pinks in my collection and these ones are quite pretty so i'll probably have to go pick them up(: Do you think they will have mini's??

    ReplyDelete
  2. I want I lily love you, only because my sister's name is Lilly. So I need need some pinks for this summer.

    ReplyDelete

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