Thursday, August 20, 2009

NOTD: Zoya Posh & Trying To Contain My Excitement Over Their New Mattes!

Above & Below: Zoya Posh is shown above indoors, with flash. Below photos are outdoors, no flash.

Below: Zoya Posh with Color Club's Milky White Base Coat used as a top coat. The texture is really brought to life and I love it both matte and shiny. The first picture is indoors, no flash, the second is indoors, with flash.

Above & Below: Zoya Posh finish alternatives, close up.
Below: In anticipation of their upcoming release, I used a Franken color I mixed up with a matte top coat. I cannot contain my excitement over their new collection, so I'll make due with this until I can have the real thing! This is 2 coats of my Franken and 1 coat of matte top coat. Theirs will allow me to do just one coat and achieve a similar look.

As most of you have probably heard, Zoya is taking pre-orders (September 15 ship date) for their new Matte Velvet Winter Collection. There are 3 shades in this collection, a gray, a rose, and an evergreen, all shimmers. I am excited to see these and I can't wait for their release. The evergreen is the one I'm most excited about, because simply put, I love greens. I don't have any matte polishes other than their Matte Velvet collection, which I love. These apply so nicely and I've only used one coat every time I've used them. They are very versatile, because when I put a top coat (or a base coat, in my case...I use Color Club's Milky White Base Coat as a top coat, on occasion) on them, the bit of shimmer, which actually adds a look of texture, comes to life. I do use a matte top coat quite a bit to achieve my matte look, but I love the application of Zoya's mattes, so I'll be adding these to my collection every time they come out with more. I would love to see them come out with a dusty, medium to dark teal shimmer matte.

Check out their blog for more information on this new collection and also on their latest Twitter offering. Starting next week, they'll be giving away 50 of their Color Lock Systems to 10 'Twitterers' every day. That's 50 winners! I have and love the Color Lock system, so if you've been wanting to try it, follow them on Twitter and you could be a winner! They are planning a price increase on their polishes (a $1.00 increase) in October, just to let you know.


  1. Posh is such a neat color, it looks great shiny too! I have not purchased mattes from any of the collections this fall, I guess it's just not for me. Although the 3 new ones by Zoya do loook tempting.

  2. Posh looks pretty with shine on it. I have it, I should try it.

  3. The dark matte is gorgeous! I love it next to the Hibiscus flower. I don't know why? But matte polish reminds me of the 40's and pin-up!

  4. I'm sorry I haven't been commenting so much - chaod round here...but things are calming down now and I have a lot to catch up on!

    This is one pink I can definitely get on board with - it looks awesome. Got to love that Zoya application too.

  5. I can't wait to get my hands on the new mattes! Your nails look so stunning!

  6. I love the red one! Just so pretty, and I agree on texture really showing off with a top coat.

  7. Posh looks just gorgeous on you. I also love it! That's the only one I've worn yet. I do have the other two matte Zoya's. I've seen a picture of the new ones. They are beautiful also. I finally ordered the Essie Matte polish. I love the Posh with a topcoat. What a difference a shine makes. Very pretty. Oh that hibiscus is gorgeous! You really have such beautiful flowers and a green thumb. Thanks for the flower love!

  8. When its not matte it almost looks liquid..very pretty & shiny!!

  9. Skye~thanks, glad you like it!

    Kae~I like mattes, not as much as shiny though! I guess it's just something a little different.

    Valz~thank you for the nice comment :)

    Phyrra~the top coat (or base coat!) brings out the hidden gems in this shade.

    Velvet~I'm not sure what it reminds me of, but you're right, it does kind of remind me of the 40's!

    Helen~no problem, I get too bust sometimes and think I'll never catch up, but then things settle down! Love Zoya's, matte and shiny :)

    Kitty~the new ones are really great shade choices, in my opinion!

    Brooke~it's a nice shade of red and it looks great either way.

    Lucy~always happy to share my flower love with you! You'll love that top coat. Can't wait for the new Zoya matte shades :)

    Tali~isn't it interesting the way it changes like that? Very fun polish :)